8 ways to give discounts that don’t cost you your profits A sick discount can make a huge difference in conversions, it’s not to be denied. If your discounts are too generous, frequent, or broad you could lose money and even attract a different audience (e.g. deal seekers) to what you intended. You may also find […]
Category Archives: blog
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Jun
Jun
Many businesses needed to make the transition from brick-and mortar to eCommerce by 2020. Brands that were not yet selling online needed to adapt to these circumstances. Consumers were forced to change their shopping habits in 2020, just like businesses. Consumer shopping habits will change in 2021 due to a decline in in-store shopping and an increase online shopping. […]
29
Jun
Jun
There are many reasons to replatform if you’re thinking about a website migration. Businesses can grow by switching to an eCommerce platform that better aligns with their company goals. We’ll be sharing with you a glimpse into how Groove Commerce helped a client move from Magento 1 to BigCommerce. Website Migration: Strobels Supply & BigCommerce Strobels Supply was established […]
28
Jun
Jun
When you don’t have the right data, such as how customers interact with your company, it can be difficult to gauge the success of advertising campaign. Google Ads is why we love it – because it allows marketing teams and businesses to make data-driven business decisions based on how customers interact with the ad. This blog will cover […]
27
Jun
Jun
Email marketing is about building a list and then sending engaging content to them regarding your products or services. It can be challenging to get website visitors to share their contact information. However, once they trust you, you will want them to stay engaged. This blog will explain why your email marketing efforts may not be producing […]
27
Jun
Jun
Shopify vs Wix for eCommerce It is crucial to choose a reliable and scalable eCommerce platform in order to get started selling online. There are many platforms available, so it can be difficult to research all of them. This blog will discuss what you can expect from building an eCommerce shop with Shopify and Wix. Wix: Cloud-Based Development Platform […]
27
Jun
Jun
What is an eCommerce CMS? eCommerce CMS (or Content Management System) is software that gives eCommerce website owners control over their website, even if they have no technical knowledge. It means that website owners don’t need to hire expensive web developers for any website changes. Website owners can create, edit, and publish content to their websites. This […]